The Great Eros Greenwich Avenue flagship is an exploration into material sensitivities that align with a timeless sensual appeal and reference the brands Italian manufacturing heritage.

Inspiration was taken from a wide range of sources but centred around early-to-mid-century European modernist artists - such as Valentine Schlegel, Jean Arp, and Brancusi - whereby fluid forms take on primitive and anthropomorphic qualities. This countered by a formal and material influence from Italian Architects Carlo Scarpa and Carlo Mollino whose proportion and detail was interpreted through a corporeal lens.